Rosa Kruger (Founder) and André Morgenthal (Project Manager)

 

Rosa Kruger is a renowned vineyard manager and viticultural consultant who has worked in South Africa for 20 years. André Morgenthal has told the stories of South African wine and heritage for decades, through his communications role at WOSA, and as an independent consultant. In the South African Old Vines Project, they have achieved a benchmark for the national protection, certification and marketing of old vines. Their actions have led to renewed respect for South Africa’s wine heritage and fine wine potential. Even more importantly, they have succeeded in raising the skills and pay of grape growers and vineyard workers who tend the vines. They have conducted pioneering research that indicates their consumers value ‘Heritage Vineyard’ wines more highly, and will pay a premium for them. As they say, “Old vines make wines that reflect the earth and the terroir they grow in. They reflect the scorching summers and the long icy cold rainy Cape winter days they have endured over decades. They exist because of the people who touched and tended them over many years.”

www.oldvineproject.co.za

The South African Old Vines Project.

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